PetSafe

This project involved creating a range of digital marketing assets for PetSafe to support ongoing brand and campaign needs, including display advertising and social media content. Working within established brand guidelines, the focus was on translating existing visual elements into clear, engaging layouts optimized for screen-based formats. Visual organization and emphasis were used to guide attention within limited digital space, while layout decisions prioritized readability and consistency across desktop and mobile contexts. The resulting work maintains brand continuity while supporting the practical demands of digital marketing.